We think that building a retail business is a problem rooted in data and visibility, not finance. Most small businesses in Africa will make decisions by either guessing or using their gut. They will be either lucky or wrong.
We set about solving this problem by leveraging cloud, mobile and web technology to provide retail merchants with real-time access to data, and the tools to use this data to acquire and retain more customers.
Xoko is now helping hundreds of retailers gain the insights necessary to grow their businesses.